The new project, called Time’s Up, includes a $13m (£9.6m) legal defence fund to help women in less privileged professions push back against sexual misconduct in the workplace and any consequences that may follow reporting it.
Time’s Up was announced in a full-page advert in The New York Times and Spanish-language newspaper La Opinion, taking the form of an open letter – with the project being described as a “unified call for change from women in entertainment for women everywhere”. Other supporters include Cate Blanchett, Natalie Portman, Jennifer Aniston and Eva Longoria.
The defence fund, which is backed by donations, is aimed primarily at those unable to meet the costs of legal action such as waitresses, nurses and caretakers. It is to be used to help both women and men, and will be administered by the National Women’s Law Center. Donors so far include Meryl Streep, Taylor Swift JJ Abrams and Viola Davis.
In regards to the entertainment industry, the action plan includes a drive for gender parity at production studios and talent agencies and a call for women walking the red carpet at the Golden Globes ceremony on Sunday to wear black in solidarity.